About Us

‍EYElliance Is The Global Market Catalyst for Glasses

EYElliance’s co-founders saw the market roadblocks from inside the system. Dr. Jordan Kassalow, a successful social entrepreneur and practicing eye doctor, and Liz Smith, a global development practitioner, saw promising solutions creating islands of impact with no clear path to scale.

In 2015, they founded EYElliance to change that.

Team

Liz Smith

Co-founder & CEO

Liz is the Co-founder and CEO of EYElliance. Prior to founding EYElliance in 2015, Liz spent 15 years working in international development. She joined VisionSpring, a social enterprise focused on improving access to affordable eyeglasses, in 2011 as Director of Business Development. Liz spent six years with the UNDP forwarding the work of the Creative Economy for Development Agenda. She founded a record label in 1995, graduated from the University of Vermont with a B.A. in Environmental Studies, is a member of the Explorers Club, and a two-time National Geographic Society grant recipient for her work documenting endangered song.

Jordan Kassalow

Co-founder

Jordan is an eye doctor and entrepreneur with over 20 years of experience. He's founded both for profit and non-profit organizations and is skilled in optometry, preventative ophthalmology, social enterprise, international public health, corporate social responsibility, philanthropy, and fundraising. He has been appointed a Henry Crown Fellow of the Aspen Institute and has received the Skoll Award for Social Entrepreneurship, among other honors. Jordan earned a Doctorate of Optometry from the New England College of Optometry, a Fellowship in Preventive Ophthalmology, and a master’s in public health from Johns Hopkins. He is also the founder of VisionSpring.